Go back to school with your Mac, iPhone and TUAW

Toyota cuts sales forecast almost 7%

Last September we told you of Volkswagen's plan to overtake Toyota in global sales by 2015. Some Autoblog staffers giggled at the prospect. That was before Toyota reported a 39% drop in profit and began writing down leases, and long before today's news of the Japanese automaker reducing its sales goal for 2009 by almost 7%. Instead of the 10.4 million vehicle sales it predicted for 2009, Toyota says it now may only sell 9.7 million.

While 7% may not sound like a big reduction, consider that Toyota has seen steady growth since its founding in 1934, and any drop is a big deal. Last month, Toyota reported an 18% drop in sales from last July, while VW posted a 4% drop. If those sales rates continue, VW's goal of total domination should be much easier to attain.

[Source: Reuters]

We knew it! Heated seats boil your boys



Heated seats can be just what the doctor ordered in the middle of winter, but if you're trying to pass on your car-loving gene pool, you may be better off freezing. Scientists studying male fertility have discovered that the proliferation of heated seats raises the temperature of your junk by a full degree Fahrenheit verses sitting in the car without artificially warmed seats. That's enough to cut your chances of reproducing, and it makes us strategically point a fan at close range just thinking about it. Even without electronically warmed seat bottoms, guys that sit in the car for long periods of time raise the temperature of their man parts by a couple degrees above optimal sperm-making levels. Hmmm, just typing "above optimal sperm-making levels" makes us a bit queasy. The cure? Turn off the heated seats, wear boxers, and don't sit in the car for too long at once. OK... lets talk about something else.

[Source: Drive]

BMW X1, 7 Series hybrid headed to Paris; Z4 to debut in LA

BMW Z4Inside Line has the skinny on BMW's new product unveils for the upcoming show season. Paris and L.A. are the headliners, with the City of Light chosen as the backdrop for the official public debuts of the all-new 7 series (including an ActiveHybrid variant) and facelifted 3 Series. While those cars will get their fair share of attention, all eyes will likely to be on the concept X1, which will also make its world debut in Paris.

The baby ute should be to the X3 what the 1 Series is to the 3. As for its "concept" status, if Bimmer concepts in recent years are any indication (think M5, Z4 Coupe, and M3), the X1 show car and production vehicle should be essentially one and the same. The next major unveiling involving a roundel-wearing car will take place this November in Los Angeles, where the redesigned Z4 will be introduced. According to Inside Line, it'll go on sale in January. As for the X1? Time will tell. Details on if and/or when it'll be offered in the States aren't available yet.

[Source: Inside Line]

Pirelli bringing 'chipped' tire to market in 2010



Pirelli has announced a further innovation in the ongoing quest to remove the driving from driving. Sensors have been stashed in tires already for the hasty implementation of TPMS, but Pirelli has taken it a step further, putting a sensor package on the tire carcass itself. One implementation of the "Cyber Tire" is the "Lean," which harnesses power from the vibrations of the vehicle and beams information including tire pressure, temperature, and load to the vehicle's computer.

Cyber Tire Lean is setting things rolling for the eventual trotting out of full-blown Cyber Tire, which will be built into the tire. The high tech rubber will be more sophisticated and capable of communicating directly with stability control and anti-lock brakes to improve the effectiveness of dynamic safety systems. Cyber Tire will also carry a three-axis accelerometer that will facilitate real-time calculations of friction coefficients, contact force, and load. Pirelli is most proud of the edge the Cyber Tire will give the nanny systems to catch and correct idiotic driving faster than ever before.

[Source: The Auto Channel via Gumball144]

Audi bucks trend, beefs up ad budget

Automakers have been fleeing main-stream media faster than most new reality shows get pulled from prime-time programming. There are many reasons for the move away from big dollar media, including decreased TV viewers and online ads soaking up some of the budget, but perhaps the biggest reason is that cash isn't spewing out of SUV tailpipes any more.

Audi is one company that isn't high-tailing it out of the high rent district. The German automaker won't be cutting its 2008 ad budget, and instead, will be pumping more money into big-ticket campaigns. You'll see Audi touting the A4 at events like the Academy Awards and Sunday Night Football, along with its recent spots during the Olympics and last year's Super Bowl. Audi's goal is to bust misconceptions that it is a near-luxury brand by selling its cars as bigger, faster, and more efficient than the competition.

Audi is in a huge hurry go expand to 1.5m global sales per year by 2015, and it has no intentions of letting something like a massive auto market downturn get in the way of its goals. To reach that goal, Audi will have to fare better in North America, and great products alone won't cut it if the word never gets out.

[Source: Ad Age]

Gulf Partner: Renault's Persian-market, Maxima-based Safrane


Click above to view the Renault Safrane in high resolution

The Persian Gulf is fast becoming a demanding market for luxury automobiles. So demanding, in fact, that some automakers have begun creating special models just for consumption there. Just days ago we brought you news that Rolls-Royce, having already shipped a golden Drophead Coupe for one special customer, was launching a limited edition Phantom saloon called the Peony edition.

This, however, is not a special Rolls-Royce. We won't list all the ways in which it isn't a Roller, but will save your time and ours by listing instead what it shares in common. It's a luxury sedan, and it's made specially to be engulfed by the Gulf market. That's about it. The Safrane nameplate was previously used for Renault's lackluster flagship sedan, replaced by the reviled Vel Satis in 2000. So what is this exactly that has revived the name? A rebadged Samsung SM5, essentially. That vehicle is produced in an 80.1% Renault-owned joint venture in South Korea. If you're noticing some similarities with our own Nissan Maxima, you've got a keen eye, as it shares its platform with the last-gen Maxima as well as the Nissan Teana (itself available only in the Asian market).

Unless you live in Dubai, you probably won't be seeing one of these any time soon, but you can check it out in the gallery below.


[Source: Renault via CarScoop]

Painful Play: Audi develops free A4 racing game for iPhone



Audi feels that its customer base is smart, sophisticated and tech-savvy, which is why it should love a well designed game for the iPhone that features the 2009 Audi A4. Note the well-designed bit, because that's key. Audi had Denver's Factory Design Labs whip up a driving game that uses the iPhone's accelerometer as a way to steer the new 2009 A4 through slalom courses. The German automaker boasts that development took just two weeks, though after trying the free download ourselves, we think Audi might want to keep that quiet. Game development normally takes much longer - think years - so the two-week gestation of the "Audi A4 Challenge" is rather apparent. In a word: craptacular.

The top-down graphics are boring, and controlling the vehicle might unintentionally accelerate the iPhone right out of your hands. Adding further frustration is speed control that's got two extremes; the scale equivalent of 35 mph, or stopped. While the game is free, it's not worth the time you'll waste. Perhaps they should let the MMI guys have a crack at it? Press release after the jump


[Source: Audi]

Continue reading Painful Play: Audi develops free A4 racing game for iPhone

Unofficial: Dodge Viper ACR laps 'Ring in record 7:22.1 [w/VIDEO]



We're not terribly surprised that the Dodge Viper ACR has apparently made it around the famed German racing circuit faster than pretty much anything else you'll find on a dealer's lot. After all, the ACR is a race car, as evidenced by the video that Motor Trend has posted. The most venomous Viper has done the deed in 7:22, fast enough to make grown men cry. To this blogger, the Viper is dead gorgeous, even with that yucky-but-functional rear wing on the ACR, and it definitely carries the spirit of hairy-chested cars of yore. The shifter wobbles around horrendously when the driver kisses the rev limiter a few times, and there even appears to be a flubbed shift near the end, so the ACR may have faster laps left in it. We're waiting on confirmation on whether or not this is an official lap, but it's certainly creating a stir, and the Viper wants to know, V-Spec who? Thanks for the tip, Rob.

[Source: Viper Alley]



Thanks for the tip, Rob!

video of run at MotorTrend

SEMA Preview: Hurst/HEMI Challenger packed with 500+hp for Vegas trip

Hurst is no stranger to offering up special edition Mopars. The 1970 Chrysler 300 Hurst packed a 440ci "TNT" V8 with 375 horsepower, as well as a fiberglass hood and trunk, Satin Tan leather interior, and a Spinnaker-White paint scheme with gold trim. Ok, that was nearly 40 years ago, but Hurst is still going strong and planning to renew its Mopar connection with a limited edition Dodge Challenger that will make its debut at SEMA this year. The Hurst Challenger will be available in four trim levels and include features like a supercharger system good for 500 horsepower, 5-spoke Hurst alloy wheels, and a "Pistol-Grip" Hurst shifter. Pricing will start at a $10,000 premium over the stock Challenger and could go as high as $20,000 for the top level model. Follow the jump for the press release from Hurst.


[Source: Hurst via Edmunds.com]

Continue reading SEMA Preview: Hurst/HEMI Challenger packed with 500+hp for Vegas trip

Next Page


Autoblog Features



Featured Galleries

New Colors: Bugatti Veyron Fbg par Hermes
2010 Ford Mustang Badge
Splinter Wooden Supercar - the build
EarthRoamer XV-JP
Ferrari Monza design study
Audi R8 GT3 Racer
Lada C-Cross
Fast and Furious 4
IndyCar Series Grand Prix of Sonoma
2010 Buick LaCrosse
F1 Grand Prix of Europe in Valencia, Spain
2010 Chevy Camaro SS

 

Find Your Next Car


Sponsored Links

Autoblog bloggers (30 days)

#BloggerPostsCmts
1Noah Joseph1330
2Jeremy Korzeniewski1020
3Damon Lavrinc675
4John Neff648
5Chris Shunk541
6Jonathon Ramsey540
7Dan Roth416
8Sam Abuelsamid3910
9Drew Phillips342
10Michael Harley333
11Alex Nunez2110
12Sebastian Blanco120
13Frank Filipponio113
14Chris Tutor90
15Merritt Johnson52
16John McElroy30
17Justin Gardiner20